KNÆK CANCER
Alle kender nogen
We’re all affected by cancer at some level. Ever since the Knæk Cancer fundraising show began in 2011, the Knæk Cancer flower has been a symbol of unity.
This year, we transformed the flower into eight physical petals and placed them in various locations across Denmark, where people could write the name of someone they know who is affected by cancer. The eight petal were then collected to form the flower at the Knæk Cancer show.
Credit
Client: TV 2 | Knæk Cancer
Agency: TV 2 Creative
People: Thomas Fabricius, Albert Stenum, Bo Benzon (Arkitekturministeriet),